Type of Consumers to Expect in Your Buy Craft Beer Campaign

Type of Consumers to Expect in Your Buy Craft Beer Campaign

With the ever-growing craft beer industry, the market has seen the introduction of so many brands. Due to this trend, there is a crop of craft beer enthusiasts. When planning to do a campaign for your beer, you should know the different types of consumers you are going to encounter. When you are equipped with this knowledge, you are in a position to understand how each group influences your campaign. As a craft brewery owner, you should also know that every feedback is used to make your brand better. Without…

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