A lot of stores are choosing to sell earrings these days. Some are just regular clothing stores that are selling the earrings as a little accessory near the checkout, others are jewelry stores. No matter what kind of store is actually selling the earrings, every store can benefit from earring stands which let them display their earrings to their customers. There are a couple of good reasons why every store that carries earrings should have them in some sort of stand, we are going to go over those reasons in this article.
It allows you to keep the earrings nice and tidy
Some stores choose to store their earrings in bowls or containers, and they will just let the customers pick out the earrings they want. Now, almost always these are cheaper earrings, but even so, storing the earrings this way leads to them becoming a big mess and it becomes more difficult for the customer to pick out the earrings they like, which then translates to lost sales for you. Putting your earrings on a stand allows you to keep them neat and tidy, which will make it easier for potential customers to pick out earrings they like.
It lets you organize the earrings
One of the best things about getting earring stands for your store is that it lets you organize your earring inventory along whatever lines you like. You can organize it so that the most expensive earrings are on the top or the bottom. You can organize the earrings based on what stone or stones are contained within. You can organize them based on what style of earring they are. Or, you can just organize them in the way that you think your customers would respond to best. The option is completely up to you.
It draws the customers towards the earrings
One thing that business owners will really like about earring stands is that they draw the customer towards the earrings. See, if you just put your earrings in a tray or if you just stick them on a shelf somewhere, a lot of customers who would have otherwise purchased an earring will pass them by. If, however, you get a good quality stand for the earrings, then it becomes much easier to draw customers towards them. You can even add in a little sign saying something like “get your earrings here” to help really draw the customers in. Also, because stands come in all sizes and shapes, they can fit in almost any store. So, if you have a lot of cheap earrings that you want to sell, you can invest in a big stand. If you have a very small selection of expensive earrings, then you can invest in a stand that better shows off each individual earring.